In the fast-paced ever-changing world of startups, it is tempting to see corporate governance as a “necessary evil” – an overhead which impedes progress – but the truth of the matter is that good governance can be a powerful lever for value creation.

As the founder of Veris, a SaaS platform in the enterprise space, I have had the privilege of being a part of SaaSBoomi – a dynamic and rapidly growing community of SaaS entrepreneurs, managed by volunteers from across India, many of whom are founders themselves. A Gathering of Industry Experts Each year, the SaaSBoomi Annual […]

It’s when the fuel dries up that you realize you’ve hired the wrong people or scaled too big in a market that has a ceiling you can’t grow beyond, or that you should not have built a VC-funded company in the first place and could have been bootstrapped.  SaaS folks have a lot to reflect […]

Starting from scratch, the tech exec-turned-VC shares a tactical guide on how to think about founding, product, and funding There are more questions than answers in the run-up to and during the early stages of founding a company. Founders have many ideas they could pursue and several different approaches they take. The only way to […]

I still remember the day when we got our 1st customer in my last startup. It was a lovely rainy day in November 2013 and it came with a terrific feeling – it felt absolutely amazing; almost akin to the 1st kiss. And after 2 years of honeymoon – they churned. I felt crushed, hollowed, […]

We at SuperOps.ai did something recently. We went to our largest competitor’s biggest conference in Washington DC and organized a flash mob. It was a success—more prospects now know about us, we created noise, we got interview requests and media attention, and we generated reactions, mostly good. But, this post is not about our success. […]

A trillion-dollar manifesto reframing the SaaS opportunity for India As India celebrates 75 years of independence, it offers us an opportune milestone to introspect and reflect on the India SaaS journey so far and to contemplate our future. Over the last decade, the rise of SaaS has been both dramatic as well as transformational. Almost […]

In my dozen-plus years as a journalist, there is nothing I enjoyed more than meeting founders. What is so special about them? Aren’t there so many wonderful people out there whose stories are as fascinating or more? Of course! And I have enjoyed meeting many and telling their stories.  But founders hold a special place […]

When I was making plans to fly to the US, I was enthused but a little tentative. Do they even need SaaSBoomi there? There exists SaaStr, which is extremely popular and has a large cohort of founders from across the world. But as I’ve learnt over the years, effort is never in vain. Worst case […]