How to think about building GenAI products: Reimagining Problem-Solving
Watching 100 million users adopt ChatGPT within a few months of launch has put undue pressure on SaaS founders to reinvent the wheel. We need to ask ourselves if what drives our business is the tech stack or the problem being solved. For most products, users don’t care about what tech stack is being used, […]
Capillary Will Not Give Up
As Capillary turns 15, I am reminded of a story from my childhood. This story is over 2,000 years old but it resonates with me every day. When the water in the pond began to diminish, the frogs that lived in it had two choices. Stay in familiar waters and wait for the rain, or […]
The hard choices Zenoti made to win in the US market
Zenoti, a SaaS unicorn in the beauty and wellness space, was called ManageMySpa eight years ago. Why manage only spas? Why not salons, fitness centers, et al? The choice of name was deliberate. Founder and CEO Sudheer Koneru wanted employees to be narrow-focused at the outset, instead of chasing every opportunity in the industry. Then, […]
Have you cracked the SEO code yet
An old friend worked hard for years and launched his SaaS product. It was a high-quality product, so he got the initial few sign-ups. But, the business barely moved after that. It was almost as if his product was invisible. And to an extent, it was. The product description on his website reads like this: […]
How to not run out of money and other insights from my founding journey
All businesses are people businesses. With the right team, founders can cruise towards North Stars and tide over cash crunches. At CloudCherry before, and now at Uniphore, I have seen that encouraging teams to play together helps the company stay together. I have always been a big believer in small stories. That is how I […]
A sixteen-week deep learning program: SGx is a pay-it-forward, pro bono initiative by SaaSBoomi
Since early 2020, we’ve been busy strengthening the SaaS ecosystem through a new personalized coaching program called SaaSBoomi SGx. So far, more than 15 young companies have been nurtured and shaped by seasoned entrepreneurs who founded the program. They have played mentors to these eager mentees and shared with them their years of learning, wisdom, […]
Founder Gospel: Waves, Wisdom, Wealth, & the Wolf | Reflections from the SaaSBOOMi SGx Goa Retreat
First things first. I’m Aastha, co-founder of Veris and a proud SGx Summer ‘22 graduate. For everyone reading, SGx is a stellar program for SaaS entrepreneurs. The past four immersive months of SGx founder coaching with SaaSBoomi have been more than just good times. It’s been one of the most stirring, inspiring, and spirited journeys […]
Netcore founder Rajesh Jain’s three keys to unlock the US market
(Photo caption: L to R – Netcore Cloud Group CEO Kalpit Jain, Unbxd founders Pavan Sondur and Prashant Kumar, Netcore Cloud CHRO Bhavana Jain and founder Rajesh Jain.) To build for India first or the US straight away? How do you time your move to the US market? What can you do to survive and […]
The art of positioning yourself by taking on your biggest competitor
We at SuperOps.ai did something recently. We went to our largest competitor’s biggest conference in Washington DC and organized a flash mob. It was a success—more prospects now know about us, we created noise, we got interview requests and media attention, and we generated reactions, mostly good. But, this post is not about our success. […]