A SaaS Future with Product as the Epicentre
Three men walk into a bar. The barman tells them, “If you can give me an idea that can drastically improve the odds of new breweries succeeding in India, I’ll give you free beer forever.” The first man said, “Brewing chops is getting better in India, but most breweries are still struggling to land their […]
Where minnows get to swim with big fish in GenAI waters
New capabilities and opportunities, disruptions and risks, we bring you insights and experiences from GenAI experts and first movers into SaaS.ai to help you understand what’s changing and reimagine your road ahead.
Serial entrepreneur Ankur Joshi on building a bootstrapped, sustainable and global SaaS startup
Ankur Joshi had a treasure chest of entrepreneurial experience to dip into when he decided to start up again in 2018. He had run three ventures, notably a QSR chain RushHrs, and a B2B e-commerce marketplace Blaez, and had held a senior role at Tapzo. But when he launched Nuclei, which has gone on to […]
SaaSBoomi Turns Five: Charting India’s $1 Trillion SaaS Aspiration by 2030
As we celebrate our fifth anniversary on November 24, 2023, it is an opportune moment to reminisce about SaaSBoomi’s journey hitherto and look at the future.
Story of Kovai.co: Building a billion-dollar bootstrapped startup
We all know the importance of solving customer pain points for product success but doing so in a B2B product is even more crucial. However, the devil lies in the detail. Anybody can solve high-level problems but it’s those who target the nuances of the problem who succeed. And Saravana Kumar, Founder & CEO, Kovai.co, […]
How to think about building GenAI products: Reimagining Problem-Solving
Watching 100 million users adopt ChatGPT within a few months of launch has put undue pressure on SaaS founders to reinvent the wheel. We need to ask ourselves if what drives our business is the tech stack or the problem being solved. For most products, users don’t care about what tech stack is being used, […]
Capillary Will Not Give Up
As Capillary turns 15, I am reminded of a story from my childhood. This story is over 2,000 years old but it resonates with me every day. When the water in the pond began to diminish, the frogs that lived in it had two choices. Stay in familiar waters and wait for the rain, or […]
The hard choices Zenoti made to win in the US market
Zenoti, a SaaS unicorn in the beauty and wellness space, was called ManageMySpa eight years ago. Why manage only spas? Why not salons, fitness centers, et al? The choice of name was deliberate. Founder and CEO Sudheer Koneru wanted employees to be narrow-focused at the outset, instead of chasing every opportunity in the industry. Then, […]
Have you cracked the SEO code yet
An old friend worked hard for years and launched his SaaS product. It was a high-quality product, so he got the initial few sign-ups. But, the business barely moved after that. It was almost as if his product was invisible. And to an extent, it was. The product description on his website reads like this: […]
Ecosystem Partners
