Scale and StartUp Stories S1 E16
Listen to this podcast with Ankit Oberoi of AdPushup to learn from his playbook of $1 million to $10 million in ARR, and what it takes to create a product, sales, and organizational building blocks for the journey through crises and beyond.
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How to create a hook through effective messaging and website design
Creating an effective website requires skill, and like any other, it can be learned. Unfortunately, in India, we don’t see a lot of this but it’s a fixable problem. This article delves deep into the guiding principles of creating an effective website and keeping the US consumer in mind.
The darker the cloud, the brighter the silver lining
“If you count all your assets you always show a profit.” ~ Wilson Mizner It was amid the global financial crisis in 2008. Like most businesses at the time, WD-40 Company—an American manufacturer of household and multi-use products—was feeling the heat. The CEO Garry Ridge, realised that they were coming down with a serious problem – […]
The Ins and Outs of Content Marketing with Akshatha Kamath of MoEngage
💡 Learn how to stand out as a startup in the world of content overload, how to build a content strategy to go from 0 to 1 in Content Marketing from someone who’s on top of the content game (Top 25 women in Content APAC, CMS Content Mogul, LinkedIn50). Here’s BTS E6 for you with […]
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