An Indian engineering team just raised $25 million to deploy AI agents across America’s healthcare system. SPRY Health, founded by former Ola CTO Brij Bhuptani and Riyaz Rehman, has built autonomous billing agents that achieve 90% first-submission claim acceptance – outperforming human processors stuck at 70-75% industry standard.

Penned by Z47 & SaaSBoomi. In this chapter Prukalpa Sankar, founder and co-CEO of data governance platform Atlan, unpacks why winning the category narrative became a company-wide priority – and how they built a brand that matched that ambition. From internal charters to emotionally-driven goals, this piece offers a behind-the-scenes look at the systems, choices, and belief structures founders can borrow when shaping their own category.

Sometimes the most important conversations happen in the most unexpected ways. Ashwin from Moative and I were talking a few weeks ago about India’s AI moment when we realized something profound: we’re sitting on a $100 billion opportunity that could reshape how the world thinks about enterprise software.

One summer morning in 2011, I was called into my senior’s office. “Rajan wants to meet you,” he said. An industry stalwart had explicitly asked for me, so I had to see him. At that meeting, my relationship with Rajan truly began.

Avoiding the Infrastructure Trap: The Wrong Race, and the Smarter Road Ahead for AI in India.

Across the undulating fields of rural India, where earth meets horizon in a tapestry of crops, a silent revolution is taking root. 

The land – ancient, knowing, patient – welcomes a different kind of seed.

The Untapped Goldmine in India’s Backyard India’s tech story has long been synonymous with global outsourcing—but a seismic shift is underway. While the world applauds India’s IT services prowess, a quieter, domestic revolution is brewing. Today, India’s USD 20 billion domestic software market is dominated by multinational players. Yet, as this groundbreaking report reveals, this […]

From our experience in vertical SaaS investments, we believe vertical software companies have the ability to disrupt the market with solutions built around automating workflows of a particular industry. Once seen as niche startups; large outcomes created in the last 15 years have changed the ways people think about Vertical SaaS. With the advancement of […]

The world moves faster than ever. AI rewrites the rules. While opportunities expand daily, uncertainty grows. The world has its skeptics, but our ecosystem will figure this out—as we always have. The Power of Starting Fresh