Investors look at just two numbers – ARR and ARR growth, says Dave Kellogg
SaaS companies are growing faster than ever, spurred by the COVID-19-induced digital adoption globally. Amidst rapid growth, founders often find it hard to track growth correctly. The major bottleneck here is deciding on the right metrics to measure and devising the appropriate framework. Dave Kellogg, ex CEO Host Analytics, ex-SVP/GM of Salesforce Service Cloud, ex-CEO MarkLogic, […]
ARR/FTE as *a* metric for India SaaS
A few days ago, I wrote about the need for Indian SaaS companies to get into the mindset of judicious hiring. SaaS startups saw the highest number of job cuts in 2023, which was widely reported. You sometimes hear of a SaaS metric called ARR/FTE as a metric to track and maintain efficiency in a SaaS business. And […]