Caravan ’25 → Oct 6–11, Bay Area. Be there, or hear the stories secondhand!

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Glossary of SaaS terms

A B C

D

E

F

G

H I

J

K

L

M N O P

Q

R

S

T

U

V

W

X

Y

Z

A

Annual Contract Value (ACV) ARR in SaaS

B

B2B Marketing Bootstrapping for Startups

C

Churn and Burn Customer Lifetime Value (CLTV) Customer Marketing

H

Horizontal SaaS

I

Ideal Customer Profile

M

N

NRR

O

OpenAI Marketing Outbound Sales

P

Product Engineering Product Led Sales Product Market Fit

S

SaaS Branding SaaS Content Strategy Saas Demand Generation See More

SaaS Design SaaS Email Marketing SaaS Finance Saas Financial Model Saas Growth Marketing SaaS KPI SaaS Lead Generation SaaS Management SaaS Marketing Saas Messaging SaaS Metrics SaaS Model SaaS Performance Marketing SaaS Pricing SaaS Product SaaS Sales Saas Sales Cycle SaaS UX Design SaaS Workforce Management Sales Development Representative Seed Round Series Funding A, B, C and D

V

VC Funding Venture Capitalist Vertical Saas