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Paramdeep Singh and Divir Tiwari wanted to sell software that would help consumer goods companies automate their field operations. But convincing one of the most tech-averse industries in India to go digital required rolling up their sleeves and becoming boots on the ground.
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The building blocks of a good software product and an ecosystem that works, are quite similar; both need different pieces to come together and deliver results, no matter how diverse their backgrounds are. The foundation of India’s SaaS industry has been a combination of software products, platforms, combined with the transcending power of delivering software […]
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